CASE STUDIES

Customer behavior patterns

Davivienda

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challenge

The Operations Management, responsible for handling the issuance and modification of policies across the Company’s entire product portfolio nationwide, had a basic control over the indicators associated with its daily processes.

This control relied on Excel files, which had limitations in the amount of data they could store, resulting in extended processing times causing delays in the delivery of critical information. Furthermore, they inadequately represented information, posed challenges in distributing to stakeholders, and had low data reliability due to the potential for intentional modifications.

Client

Davivienda is one of the most renowned financial entities in Colombia. It serves over 7.9 million users through a network of 597 branches, 1,802 ATMs, and has a presence in 822 municipalities.

Country

Colombia

Industry

Insurance

Presented solutions

Data & analytics

Solution

We identified the information needs to establish the different sources containing the data, allowing the generation of area-specific indicators. Subsequently, we defined a data integration and preparation process, developed data models to relate the information, and presented it in a quick and easy-to-understand manner. This information flows through the dashboard from general to specific aspects.

IMPACT

Cost and time reduction

Through the constructed dashboards, we managed to reduce operation costs and times by 30% by defining measurable and achievable goals.

Centralization of data and management

The management of the department was presented to the presidency based on reliable data.

Performance

We measure the performance of all analysts daily by city and office, enabling each collaborator to be aware of their performance.

Business Intelligence

We understood the business and its different trends through the analysis of several years’ worth of information.

Problem Identification

We identified various bottlenecks in the established processes.

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