Latin America has traditionally been seen as a region that exports raw materials and agricultural products. However, the world is changing: global dynamics in technology production are evolving, and with them, new opportunities are emerging for regions like Latin America...

Generative artificial intelligence has become one of today’s most powerful engines of innovation. From models capable of writing coherent essays to image generators that rival photography, the creative potential of these technologies seems limitless. However, this technical advancement is accompanied...

Why are cloud-based solutions becoming key for retailers? The retail industry has undergone a significant transformation in recent years. New technologies are revolutionizing the way brands interact with consumers, manage their operations, and optimize their business strategies. Among the most...

Black Friday is one of the most anticipated shopping days of the year, offering businesses a massive opportunity for increased sales. However, it also brings a persistent challenge for many e-commerce platforms: cart abandonment. Statistics reveal that around 70% of...

Black Friday is one of the most important dates for retailers, offering a massive opportunity to increase sales and clear inventory. However, this season also brings intense competition and an overwhelming volume of advertisements targeting end-users, making it challenging for...

The evolution of digital infrastructure is marked by the rapid shift toward more flexible, scalable, and secure models. In this context, hybrid and multicloud ecosystems have emerged as the new frontier for organizations seeking to maximize their technological resources. But...